The Mekong-Japan Culture, Tourism Festival will be held in the Mekong Delta city of Can Tho from December 1-5, the People’s Committee of Can Tho City has announced.

Cai Rang bustling floating market in Can Tho City, one of the most famous and biggest floating market in the Mekong Delta, attracts large numbers of visitors.  (Photo: KK)

Following the opening ceremony of the festival at Can Tho Stadium on December 2, the city will welcome visitors with various cultural activities including a photo exhibition, travel fair, art performance, sports activities, and a workshop themed “Mekong – the river connecting cultures.”

A seminar titled “Sustainable development of tourism in the Mekong Delta region” will also be organized from December 3-5. Participants will examine the region’s cultural values, tourism potential, infrastructure, and human resources in the region as well as prospects of Mekong-Japan tourism cooperation.

The event hopes to promote Vietnam’s image and socio-economic potential of the Mekong Delta region to international visitors and investors, while contributing to the success of the Mekong-Japan Exchange Year. It also hopes to strengthen cooperation and friendship among Mekong sub-region countries and develop the strategic partnership between Vietnam and Japan.

Joining the event are more than 200 guests, including leaders of the culture and tourism sector, representatives from international culture and tourism organizations, travel agents, and art troupes from Mekong sub-region countries and Japan.